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URW has shared its 2025-2028 Business Plan, A Platform for Growth, detailing how we will drive further growth and value creation over the next four years, building on the momentum we have created through our incredible portfolio of the best assets in the best locations, and the global strength of the Westfield brand.
“The powerful combination of our dominant flagship retail assets, located in the most attractive, high-income markets in Europe and the US, and our unrivalled operations expertise will drive strong organic growth above indexation over the plan horizon,” said Jean-Marie Tritant, Chief Executive Officer of URW. “This growth includes the expansion in retail media through Westfield Rise and will be boosted by strategic actions to leverage the iconic Westfield brand through our new licensing business.”
A Platform for Growth outlines how URW will deliver strong organic growth through higher footfall and sales intensity, continued gains in both market share and occupancy, as well as the expansion of Westfield Rise, our retail media agency.
This growth is supported by key retail trends, including the appeal of Westfield destinations to next-generation consumers, particularly Gen-Z, the central role of the physical store for retailer profitability, and their strategic focus on high-quality stores, especially in an environment where there is increasing scarcity of this type of retail space.
As a developer, the Group will unlock further value in our portfolio through sustainability-driven, mixed-use densification projects and retail extensions. Key projects include mixed use developments at Westfield Garden State Plaza in the New York Metro area and the residential project at La Maquinista in Barcelona, the extension of Centrum Černý Most in Prague and the new luxury district at Westfield UTC in San Diego.
Our new licensing business will generate revenues from the international expansion of the Westfield brand in attractive, fast-growing new markets. This will be done through partnerships, such as with Cenomi Centers – the top owner of shopping malls in the Kingdom of Saudi Arabia – with whom we recently announced a strategic franchising agreement exclusive to KSA.
Our focus on growth will be supported by financial discipline. Under a new capital allocation framework we will control Capex, reduce Group debt and deliver strong shareholder returns, with a commitment to generate cumulative shareholder distributions at least €3.1 Bn for fiscal years 2025-2028.
Full details about URW’s 2025-2028 Business Plan and videos of its presentation by our Management Board can be accessed here: https://www.urw.com/investors/investor-days/investor-day-2025
Read the press release here
